Chad S. White
Besides serving as lead email marketing researcher at four of the largest ESP's, Chad S. White is also the author of "Email Marketing Rules" and more than 3,000 posts and articles about email marketing trends and best practices.
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Chad S. White is an email expert who shares his knowledge and insights on various aspects of email marketing. He writes blog posts and articles on topics such as AI-generated code, email tools and programs, sender names, and the Gmail promotions tab. Chad provides valuable advice and recommendations for marketers to improve their email campaigns and achieve better results.
Oracle Corporation is a multinational technology company specializing in database management systems, cloud services, and enterprise software. It is widely recognized as one of the leading providers of database technology, offering a comprehensive suite of products that cater to the needs of large corporations and government organizations. Oracle's flagship product, the Oracle Database, is renowned for its reliability, scalability, and security features, making it a popular choice for managing vast amounts of data. The company also offers cloud-based services, such as the Oracle Cloud Infrastructure and Software as a Service (SaaS) solutions, enabling businesses to easily access and utilize their data in a secure and flexible manner. With its innovative solutions and extensive industry experience, Oracle continues to be at the forefront of technological advancements, empowering organizations to drive efficiency, productivity, and growth.
Udeme is one of LinkedIn's Postmasters - with over 2 decades of email thought leadership in engineering-based postmaster & policy liaison roles.
Working in both email and content marketing; Whitney's expertise lies with B2B SaaS companies of any size and stage
LB Blair, Head of Deliverability, at Email Industries, is a seasoned email deliverability expert with a wealth of experience working with numerous Fortune 100 brands, some sending over one billion email messages per month. She specializes in any problems or pain points, then engineering email infrastructure for optimal inbox placement, performance, and reach.
BIMI is an emerging email authentication standard that helps combat phishing and build brand trust. Learn more about BIMI and how you can implement it for your business.
Dynamic email content is any content in an email that differs based on the subscribers’ behavior, data, and preferences and is used for personalizing elements like visuals, text, or calls to action to target specific subscribers.
Increase open rate with these 10 tested methods and execute successful email marketing campaigns with high ROI. Read about how to overcome the challenges of increasing open rates.