Logan Sandrock Baird
Marketing technology veteran with a deep email background and strong predilections towards compassion, storytelling, and inclusion.
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Who is Logan Sandrock Baird?
Logan Sandrock Baird is a highly accomplished marketing technology veteran with a deep background in email marketing. With a strong predilection towards compassion, storytelling, and inclusion, Baird has made significant contributions to the field of email marketing. Currently serving as the Director of Email Services at Emma/Campaign Monitor, Baird brings a wealth of expertise and experience to the table.
About the expert's affiliated organization - Emma/Campaign Monitor.:
Emma is an email marketing platform designed to help businesses of all sizes easily create and send professional-looking campaigns. It provides a user-friendly interface, customizable templates, and powerful automation tools to streamline email marketing efforts. With features like A/B testing, list segmentation, and real-time analytics, Emma empowers businesses to engage with their audience, drive conversions, and maximize ROI. Whether you're a small business owner or a marketing professional, Emma by Campaign Monitor is a valuable tool for creating and managing successful email campaigns.
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Guides to help you drive email conversions
The BIMI Guide You Need as An Email Marketer
BIMI is an emerging email authentication standard that helps combat phishing and build brand trust. Learn more about BIMI and how you can implement it for your business.
Everything You Need to Know About Dynamic Email Content
Dynamic email content is any content in an email that differs based on the subscribers’ behavior, data, and preferences and is used for personalizing elements like visuals, text, or calls to action to target specific subscribers.
11 Effective Ways to Increase Your Email Open Rates
Increase open rate with these 10 tested methods and execute successful email marketing campaigns with high ROI. Read about how to overcome the challenges of increasing open rates.